The reasons are clear: More women than men watch primetime TV, women are more loyal than men to the shows they like and the shows that women prefer are an easier sell with advertisers.

• 原因是清楚的:观看黄金时间节目的女性比男性更多，女性对于喜欢的节目比男性更忠诚，而且女性喜欢的节目更容易出售给广告商。