In the thesis it is talked about how to subdivide real estate item in the market, how to definite target market and how to choose the right target market to make right orientation on target consumers.

• 现在，东部地区参与支持西部大开发条件具备、基础夯实，西部地区具有资源、区位、市场等方面优势，东部地区具有资金、技术、人才、管理、信息等方面优势，优势互补为东西部地区经济合作开辟了广阔前景。