However, with double-digit growth in adspend continues unabated on the mainland, agencies remain optimistic, although they are rethinking their strategic direction.

• 不过，随着中国内地的广告花费呈现持续的两位数增长，广告代理商仍然保持乐观态度，尽管他们还在重新考虑自己的战略方向。