Firstly, negotiation can improve the communication and deepen the understanding between the two parties, which helps them reach an agreement on the basis of dissolving the contradiction and bifurcation, and thus cooperate successfully or make a deal.

• 首先，谈判可以促进双方的沟通，加深相互的了解，有助于双方解除矛盾分歧达成共识，从而成功合作或者做成生意。