At last, we use seemly unrelated regression (SUR) model to detect the demographic characteristics of each segment to facilitate marketing persons to segment new customers.

• 最后，本文透过表面无相关迴归模式描述市场区隔的人口统计特质，有助于厂商瞭解新进顾客之所属市场区隔，使行销策略之发展更趋完整。