我国商业银行应通过倡导以顾客满意为导向的企业文化、以顾客满意为导向来招聘员工、改变传统的考评方法、开展内部营销活动等途径来实施全面顾客满意管理

• China's commercial banks ought to perform overall client satisfaction management through many channels such as advocating of a client oriented firm culture, recruiting staff in client satisfaction oriented way, altering traditional assessment methods, launching internal marketing activity, etc.